Telefrek, Inc. Privacy Policy

This is the privacy policy for Telefrek, Inc. as it relates to visitors to our telefrek.com and lucentbid.com sites, and advertisers utilizing the LucentBid platform.

For end users wishing to opt out of interest-based advertising, please see the LucentBid DSP Privacy Policy.

The below policy is effective as of January 30, 2018.


About Telefrek

Telefrek is a software development company whose products are targeted primarily to businesses. Our LucentBid technology is a platform which allows employees, advertisers and their agents to purchase advertising inventory from third party publishers, including mobile apps, desktop and mobile websites.


Personally Identifiable Information

We collect Personally Identifiable Information (PII) about our customers when it is expressly provided to us. This may include a user’s name, company name, email address, mailing address, phone number and billing information.

We collect this information for the purpose of direct communication regarding your service or account, billing, registration information, updates to our Terms of Service or Privacy Policy, or other essential matters. Users of our self-serve platform must opt in to such communication.

We may also contact you for other purposes, such as product tips or promotional offers or marketing content. Users are asked for their express permission to be included in this type of communication when they sign up for an account, and may update their subscription settings at any time.


Non-Personally Identifiable Information

As is true of most sites, our sites use cookies to automatically collect non-PII for the purposes of marketing, analyzing trends, and general site administration.

Non-PII includes information that cannot be used to uniquely identify you, such as IP address, operating system, browser type, ISP, date and time, and which pages or files were viewed.


Retention of Information

We retain users’ information for as long as we are providing services to the user and/or their account is active. If an account is deactivated, we may retain users’ information until any and all legal obligations or disputes have been resolved.

Users may access, correct, or request deletion of your PII at any time. Please contact privacy@telefrek.com


Sharing and transfer of information

We share PII with third parties solely for operational purposes, such as processing billing. We will never sell your PII or share the information collected on the platform with other parties, unless express permission is granted, or unless required by law.

We may present aggregate non-PII information about our users in marketing materials, but will never include PII unless express permission is granted.

In the event of a sale of all or a portion of assets, merger, or acquisition by another company, PII may be transferred. Users will be notified on the site and through email communication in advance of any such transfer.

We reserve the right to disclose PII when necessary to comply with any judicial proceeding, court order or legal process.


Policy on children’s PII

Our site and services are targeted primarily to businesses and not directed at children. We do not knowingly collect, solicit or maintain PII of anyone under the age of 13. If you are under 13, please do not register to use the platform, subscribe to email communication, or send us any personal or contact information. If we discover we are in possession of PII of anyone under the age of 13, we will use reasonable efforts to remove that information from our records immediately.

If you believe we may be in possession of PII of anyone under the age of 13, please contact privacy@telefrek.com


Data security

The security of our users’ PII is of upmost importance to us. We follow commercially accepted security measures to protect the loss, misuse and alteration of the information submitted to us, both during transmission and once it is received.

To inquire about the security of your PII, please contact privacy@telefrek.com


Privacy policy updates

This privacy policy may be updated at any time. Any changes to the policy will be reflected on this website at least one week in advance, and the date the latest policy goes into effect is listed at the top of the page. Please review the privacy policy periodically for the latest information.

By interacting with our site or services, you acknowledge that you have read and agree to this policy.

For further inquiries, please contact us at: privacy@telefrek.com

Telefrek, Inc.
2010 El Camino Real Suite 1145
Santa Clara, CA 95050